EL TÍO · WEBSITES FOR DISTRIBUTORS AND WHOLESALERS · FOLIO 001
Your catalog, in front of whoever is looking for a supplier.
A website on your own domain for your distribution business, with the catalog in 8 languages and ranked on Google and in ChatGPT, Perplexity and Gemini.
I want my website Request the Audit
The Audit is only available in Spanish for now. If you'd rather talk in your language, message us on WhatsApp or at hola@eltio.net.From USD 300. See packages
| 001 | Your own domainYour company's website in your name, with the catalog, delivery areas and the contact for placing orders. |
| 002 | 8 languagesSpanish, English, Portuguese, French, German, Italian, Chinese and Japanese, for buyers in other countries. |
| 003 | Google and AIRanked to show up when a business looks for a supplier of what you sell, in ChatGPT, Perplexity and Gemini too. |
PLUS, FOR YOUR INDUSTRY · HOW AN ORDER COMES IN
Four different languages, every day
None of them is wrong. The customer orders the way they sell, and your company sells by the full case. Converting between the two is the work, and it's where the sales rep's day goes.
Two cases of 12 plus 6 units
“The usual” means whatever was in the last order, and “the small one” isn't a product: it's the size.
Availability and volume pricing
It comes in during selling hours and ties up a sales rep who was busy selling.
Eleven lines to transcribe
The code isn't there: you have to work it out from the description, line by line.
Same content, different order
Every customer builds their spreadsheet however they like, and none of them matches the last one.
ONE ORDER, LINE BY LINE
Margin doesn't get lost in the price. It gets lost in these two lines.
Eight lines from a real order. Six translate on their own. The other two go back to the sales rep, and that's the half hour on the phone that pushes the price out to tomorrow.
- 2 cs coke 1.540218Cola soda 1.5 liters2 cases of 6
- half dozen ipa beers51134IPA beer 473 ml6 units
- the usual fernetno code“The usual” could be three different codesBack to the sales rep
- 1 pack still water big40771Still water 2 liters1 case of 6
- red wine x1262905Red wine 750 ml1 case of 12
- same cookies as last timeno codeHave to open the previous orderBack to the sales rep
- 3 boxes of paper71440Double-ply toilet paper3 cases of 12
- sunflower oil 900 x633018Sunflower oil 900 ml6 units
0 of 8 translated. Not read yet.
AFTER THE TRANSLATION
The order only starts moving once someone has understood it.
Everything that comes after is already handled in your company: it gets picked, packed and shipped. What isn't handled is the line nobody could translate, and that one holds up the whole order.
WHAT YOU CAN ADD TO THE WEBSITE
Clean up the catalog and the customer list
These are extras. Without them, the cross-reference table keeps living in the head of the salesman who's been there twenty years.
| 001 | Your customer data, organizedThe catalog and the customers, organized and with no duplicates. It's the prerequisite for everything else. |
| 002 | CRMCustomers and open quotes in one place, with follow-up visible to the whole team. |
| 003 | Chatbot that answers and qualifiesTakes the order and answers availability without tying up a sales rep during selling hours. |
| 004 | Your own newsletterYour list to announce restocks, new products and price lists, without depending on the sales rep. |
WHAT WE AUDIT
Seven cases, one load
We come in through one specific problem and look at the whole operation. At the end of the route the count has to add up: seven areas went out and seven came back with something written down.
| No. | Area | Loaded | Delivered |
|---|---|---|---|
| 001 | SALESQuotes, open bids and customers who stopped buying. | 1 | 1 |
| 002 | OPERATIONSHow an order comes in and how many hands touch it before the ERP. | 1 | 1 |
| 003 | DATAThe catalog and the customer list: whether they're clean or nobody looks at them. | 1 | 1 |
| 004 | MARKETINGHow new customers come in and what happens with your own list. | 1 | 1 |
| 005 | GUEST SERVICEAvailability and prices asked over the phone during selling hours. | 1 | 1 |
| 006 | TEAMHow much of a sales rep's day goes to admin work. | 1 | 1 |
| 007 | SOFTWAREERP, spreadsheets, catalog and everything that gets copied and pasted. | 1 | 1 |
HOW IT'S DONE
Four stages, always in this order
Having a person review the order before it goes into the ERP is the industry standard, not a limitation of ours. Anything doubtful is flagged as doubtful.
Reviewed and approved
| 001 | We auditWe look at how the distributor works today, area by area. Not the impression: the data that already exists. |
| 002 | We optimizeThe process gets sorted out before it's automated. Automating something bad makes it faster, not better. |
| 003 | We automateOnly what makes sense for your operation, not what's trendy. |
| 004 | We trainYour team walks away knowing how to run it. Otherwise, in three months the order pad is back. |
AFTER THE FOUNDATION
What's specific to the industry
Examples of what can be put in place once the foundation is there. What fits your property comes out of the Audit.
Money Today
All open quotes in one list: which ones got no follow-up, which ones are waiting on an approval and which ones are closest to closing.
Reorder Radar
Which customers should be coming back to buy based on their own history, and which ones are past their cycle.
Customer Finder
Which B2B accounts that look like your good ones aren't buying yet, based on what the company distributes.
First we look. Then we decide.
- Guided questionnaire, 15 to 25 minutes
- All seven areas, plus what's specific to your industry
- A map of what's worth doing now and later
- A person reviews it before it reaches you
- Written proposal and online payment, no calls
Whatever it costs to put in place shows up on the map, with the scope of each item next to it.
OBJECTIONS
What people usually ask
My catalog is a total mess.
That's the most common case, and it's why the Scan looks at it first. If it needs cleaning up, it's quoted separately and you know before we start.
If it gets a price wrong, I lose a customer.
That's why nothing goes out until a person approves it, and anything doubtful is flagged as doubtful.
I already have an ERP.
We don't replace it. This happens before: it turns the order into something the ERP can take.
My sales reps won't use it.
That's the real risk. That's why the only thing that changes in their day is reviewing and approving, and the training is done with their own quotes.
If there's nothing worth doing, we tell you
Free: a 15 to 25 minute questionnaire and the map of your operation. If the Audit finds nothing worth implementing, the map is still yours. If you have questions about the map, write to us on WhatsApp or Instagram: the proposal arrives in writing and is paid online, no calls.
Quote ready to review
With the price from the list that applies to that customer, and anything doubtful flagged as doubtful.
Bring in a real order Back to the eight lines
